Fashion Focus: Sportswear, the 70s and Barbie seen in 2015 collections

By Sarah Tinoco

With October here and autumn upon us, many thoughts of sunny spring and summer days are simply memories of the past. However, the fashion industry is still on its high of the spring and summer seasons and the end of September’s fashion month.

Over the past four weeks, renowned designers showcased their spring and summer 2015 women’s wear collections in New York, London, Milan and Paris.

New York Fashion Week kicked off the month with presentations and runway shows the first week of September showcasing American designers and up-and-coming designers.

Women’s clothing company BCBG Max Azria started the runway shows with pastel colors and bohemian silhouettes, while Marc Jacobs ended the 10-day week with earth tone, military-inspired ensembles. Gingham was a major trend and it showed up in several shows.

Sportswear and athletic influences were evident at Lacoste, Prabal Gurung, Public School and DKNY in jersey-like tops, sweatshirts, leggings and joggers and sneakers, with Alexander Wang’s collection almost entirely inspired by a gym shoe.

Rave culture as a part of electronic dance music festivals were also great influences seen Jeremy Scott and Marc Jacobs. Scott collaborated with Miley Cyrus for a loud and colorful collection. Although not as inspired by rave culture, Alexander Wang presented his collection with music by Diplo and Skrillex, with the latter DJ and producer seated in the front row.

Technology played a few roles throughout the week, starting with BCBG Max Azria’s shoppable experience, where viewers of the online stream could purchase certain pieces from the show immediately through a single “like” on Instagram.

For Ralph Lauren’s debut of POLO for women, he staged a 4D runway show with holograms of models projected on a wall of water in the middle of Central Park.

Across the pond in London, Marchesa was floral, feminine and bohemian, Topshop was bright and athletic and Tom Ford was heavily influenced by rock n’ roll of the 70s.

Burberry Prorsum showed jewel tones, tulle and sneakers. A trend was declared as Burberry continued the look of comfy sandals, following Marc Jacobs’ exhibition of bedazzled Dr. Scholl’s in New York and this past summer’s return of Birkenstocks.

Over in Milan, the 70s made another appearance at Gucci and Emilio Pucci, and slashed and laser-cut leather was shown at Fendi and Versace, respectively. Dolce & Gabbana were inspired by the Spanish influence in Sicily and Marni featured Japanese Judo belts wrapped around dresses and outerwear for the 20th anniversary of the brand.

Jeremy Scott for Moschino staged what was one of the most talked-about shows with an entire Barbie-inspired collection. Beach-wave blonde models flirted down the runway in hot pink and other brightly colored ensembles, while one model played roller-skating Barbie and glided down the runway.

Finally, in Paris, Dries van Noten featured psychedelic colors and prints, while Olivier Rouesteing showed power dressing of the future with sharp shoulder and piercing stripes at Balmain.

Alexander Wang presented a futuristically elegant Matrix-inspired collection for Balenciaga with the Kimye clan and 15-month-old North West seated in the front row.

Rick Owens showed minimalism in light neutrals and sheer, flowing dresses. Alber Elbaz showed draped, monochromatic dresses and brocade and lace in jewel tones.

The month closed out with industry favorites Christian Dior, Givenchy, Valentino, Chanel and Alexander McQueen, all worth the anticipation throughout the whole month.

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